Job Title: Senior UX Designer
Reports to: Senior UX & CRO Manager
Location: schuh HQ Livingston, Scotland - hybrid, 2 days in office

Purpose: Responsible for leading and evolving the UX design function to support the Digital team's strategic objectives and drive continuous improvement across schuh's digital experience. This role combines hands-on design leadership with people management, ensuring customer needs, business goals, and technical considerations are aligned throughout the design process.
You will own and develop the UX design system, establishing best practices, standards, and scalable design solutions that deliver intuitive, accessible, and engaging customer experiences. Working closely with CRO, IT, Marketing and the wider Digital team, you will influence digital strategy, improve ways of working, and help deliver measurable improvements in customer experience and business performance.

Main Responsibilities:

• Lead the UX design function, ensuring user-centred design principles are embedded across all digital products and customer journeys.
• Define, maintain, and evolve the UX design system, ensuring consistency, scalability, accessibility, and adherence to best practice.
• Manage, coach, and develop UX designers, supporting their professional growth, performance, and delivery of high-quality work.
• Partner closely with CRO, IT, Marketing, and the wider Digital team to identify opportunities that improve customer experience and support commercial objectives.
• Translate customer insights, user research, analytics, and business requirements into intuitive and effective design solutions.
• Champion UX best practices and contribute to the development of effective processes, governance, and ways of working across the Digital team.
• Lead the creation and validation of wireframes, prototypes, user flows, and interaction designs, ensuring solutions are grounded in user needs and business goals.
• Monitor industry trends, emerging technologies, and competitor activity to identify opportunities for innovation and continuous improvement.

Technical Skills:

• Expert proficiency in Figma, including design systems, prototyping, component management, documentation, and developer handoff.
• Strong understanding of UX design, interaction design, information architecture, and user-centred design methodologies.
• Experience building, maintaining, and governing design systems and component libraries across digital products.
• Strong understanding of accessibility standards (WCAG), responsive design principles, and inclusive design practices.
• Ability to interpret user research, customer feedback, behavioural analytics, A/B testing results, and CRO insights to inform design decisions.
• Strong understanding of ecommerce customer journeys and conversion-focused design principles.
• Excellent communication, presentation, and stakeholder management skills, with the ability to influence decisions at all levels of the organisation.
• Experience collaborating effectively within Agile delivery teams and multidisciplinary environments.

Experience:

• Significant experience in UX design within an ecommerce or digital-first environment, supported by a portfolio demonstrating end-to-end design thinking and measurable business impact.
• Proven experience leading complex UX projects from discovery through to delivery, balancing customer needs, business objectives, and technical constraints.
• Experience managing and developing designers, including coaching, mentoring, performance management, and fostering a high-performing team culture.
• Demonstrable experience implementing UX strategies that have improved customer experience, engagement, or commercial performance.
• Experience working closely with CRO, IT, Marketing, and Digital teams to optimise customer journeys and improve key performance metrics.
• Strong track record of using customer research, usability testing, analytics, and experimentation to drive continuous improvement.
• Experience influencing stakeholders at all levels and building alignment across cross-functional teams.
• Experience contributing to or shaping digital processes, governance frameworks, and ways of working within Agile environments.

Company, People & Relationships:

• Promote assertive, warm, and professional relationships with colleagues across all teams and departments, communicating face-to-face where possible.
• Build strong cross-functional relationships and maintain a good understanding of the wider business, including stores, Head Office functions, and key stakeholders.
• Act as an ambassador for the UX function, promoting collaboration, customer-centric thinking, and best practice across the organisation.
• Take responsibility for your own professional development and actively contribute to the development of UX capability within the wider team.
• Work towards and achieve agreed objectives, supporting the delivery of team and business goals.
• Demonstrate flexibility and adaptability to meet the changing needs of the department and wider business.
• Understand and comply with the Company's Health and Safety policies and procedures.
• Contribute to wider Digital and business initiatives as required.

About the perks/benefits

• Up to 40% product discount for you and your loved ones
• Up to 29 days holiday (including bank holidays) increasing to 34 after three years’ service
• Your birthday off to celebrate you
• Flexible working hours / contracts to work when suits you
• Perk platform for hundreds of discounts
• Manage, save and access your wages as you earn them to get paid your way
• Employee assistance programme to support your wellbeing through resources, helplines and Virtual GP services.
• A pension scheme to help you save for the future
• Development and progression opportunities across store and Head Office
• Opportunity to be a part of our company Purpose Groups

About schuh

At schuh we are the ‘Same but different’.

By embracing diversity and promoting inclusivity, we aim to empower our people to be fiercely and unapologetically themselves.

This means you will support our commitment to diversity, equality and inclusion, and ensure that colleagues and customers from all backgrounds, beliefs and communities are treated fairly.

We are committed to providing reasonable adjustments to support disabilities or health conditions. Please let our talent team know of any adjustments needed during the hiring process.

Our Talent Acquisition Team will work as quickly as possible to review your application. In the meantime, if you have any questions or would like any additional information at all, please contact talent@schuh.co.uk

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