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Thrilled to share that Firstsource has been named among Companies with Great Managers™ 2025 for the second year, with 4 leaders in the Top 100. Congratulations to Tarik Aboussir, Zainul Rizvi, Anne Whitehouse, and Priyanka Mukherjee on this well-deserved recognition. Selected from more than 8,000 nominations across participating organizations, they reflect the kind of leadership that strengthens our culture: leaders who build trust, unlock potential, and help teams thrive. Now in its 10th edition, the Great Manager Awards™ is one of the most respected global studies on managerial effectiveness. We're proud of this honor and even prouder of the leaders who make it real through the way they support and guide their teams every day. To Tarik, Zainul, Anne, and Priyanka: thank you for leading with purpose, humility, and heart. You make Firstsource stronger.
Congratulations to Ascensos, a Firstsource company, on winning the High-Performer Award at the Centrical 2025 Select Awards! 🏆 Proud to see the impact of our partnership with Selfridges delivering real results: stronger employee engagement, reduced attrition, and improved performance during one of retail's most demanding periods. Great work, #theAteam. This is what partnership in action looks like.
620+ activities. 25,820+ hours. 43,000+ lives touched across education, healthcare, environment, empowerment, and community development. On International Volunteer Day, we're celebrating the 9,630+ Firstsourcers who made this impact possible as #SourceOfGood champions this year. Their time, energy, and dedication created meaningful change in communities globally — from classrooms to health clinics, from environmental projects to initiatives championing equality. This is what it means to lead with purpose: people choosing to show up, give back, and build something better in the places where we live and work. To every #SourceOfGood champion: thank you for showing us the power of caring and action.
Our Derry, UK team spent 18 hours with Recycle and Repurpose — restoring furniture, reducing landfill, and helping local families access affordable essentials. At Firstsource, supporting our communities and the environment is core to how we show up. This local social enterprise, just minutes from our office, refurbishes donated items that would otherwise go to landfill and puts them back into the hands of families who need them. Nine Firstsourcers spent the afternoon cleaning the workshop, sanding and painting donated pieces, and repairing items ready for new homes. For many, it was their first time doing hands-on restoration — and they took real pride in seeing how their efforts would directly benefit their neighbors. The workshop team also appreciated the energy and commitment our volunteers brought to the day. This is what our #SourceOfGood commitment looks like: supporting organizations that create real impact for people and the planet.
Proud to be named a Global Leader in Generative AI Services by ISG (Information Services Group). 🚀 ISG's Provider Lens® 2025 has recognized Firstsource as a Leader in both Strategy & Consulting and Development & Deployment for midsize providers, a validation of our work to make GenAI production-ready, responsible, and repeatable. Thanks to our teams and partners for making this happen. Read more to see how we're helping enterprises industrialize GenAI → https://lnkd.in/gTSnbPDg
1 in 5 docs need manual fixes. Firstsource shows how AI Visual Processing beats OCR—cutting interventions 50% and costs up to 90%. Our new analysis breaks down: • Why OCR fails on real-world, complex business documents • How Vision-Language Models reach 67% accuracy on the documents that break OCR • A 90-day implementation roadmap with measurable ROI at every stage If document accuracy defines your business performance, this is the playbook for what comes next. 🔗 Read the full analysis: https://lnkd.in/gvwM3h42
We were honored to host Nick Reece, Lord Mayor of City of Melbourne, at our Bangalore office recently. He was accompanied by Mark Cochrane-Holley, Director, Economic Development, International and Invest Melbourne, Michelle Wade, Victorian Commissioner to South Asia, and Zona Black, Principal Advisor, Office of the Lord Mayor. The visit offered an opportunity to showcase Firstsource’s global delivery capabilities, our UnBPO™ approach to digital transformation, and the work our teams are doing to support responsible AI adoption across industries. This conversation also allowed us to reflect on the broader impact Firstsource is creating in Melbourne’s fast-growing tech landscape. When we launched our ANZ Headquarters in Melbourne last year, we made a commitment – to invest locally, create high-value jobs, and contribute meaningfully to Victoria’s technology ecosystem. Our recent partnership with Monash University is another important step in that journey, demonstrating how academic research can translate into real-world impact when the right partners align, while helping build the digital talent Australia needs for the future. For us, Australia isn’t just another geography. It is a self-contained innovation hub, with local leadership, local capability, and a mandate to deliver globally relevant work from Victoria.
Great to have the Everest Group team at our London office recently for a deep dive into what's truly reshaping the customer experience (CX) landscape. The conversation moved well beyond the headlines — unpacking where GenAI is driving tangible value in CX operations, how workforce models are shifting, and the new skills frontline teams need as automation redefines their roles. We also explored the technology forces transforming CX delivery and the emerging differentiators that will separate providers in a rapidly evolving market. One takeaway stood out: competitive advantage is shifting from scale to intelligence. Organizations moving with clarity and conviction are already pulling ahead. Thank you, David Rickard and Abhijnan Dasgupta, for the sharp perspectives and the future-focused exchange. We look forward to continuing the dialogue as the CX landscape accelerates.
We're excited to share that Firstsource has been recognized as a Leader in Digital Operations in the ISG (Information Services Group) Provider Lens® 2025 Contact Center – Customer Experience Services report. This recognition isn't just a badge — it's a validation of the strategic direction we've committed to as a company. At Firstsource, we've been reimagining what CX can and should be: modular, AI-first, outcome-led, and designed around the full customer lifecycle. Our UnBPOᵀᴹ framework is at the center of this shift — helping us move beyond traditional operating models toward adaptive, intelligence-led architectures that unlock new value for our clients. Also recognizing our momentum in scaling next-generation CX capabilities, we were positioned as a Rising Star in Intelligent Agent Experience and Intelligent CX. A special callout to our CX, digital, and delivery teams — your work is redefining how enterprises approach customer experience in a world where sentiment, loyalty, and lifetime value matter more than ever. This is just the beginning. We're continuing to invest, partner, and push the boundaries of what’s possible with agentic workflows, AI-enabled operations, and future-ready experience design. Read more: https://lnkd.in/gdJGsa2F
We're proud to share that Firstsource has been named one of India's Top 25 Best Workplaces™ in IT & IT-BPM 2025 by Great Place To Work. Based on feedback from over 18 lakh employees across 540+ organizations, the study had Firstsource stand out for advancing workplace excellence, and fostering a culture where people feel heard, included, and empowered to grow - values that define who we are. As we advance our UnBPOᵀᴹ vision, we're moving beyond traditional outsourcing models to build intelligent, human-centric enterprises powered by responsible AI and modern operations. Doing work that is this transformative requires a different kind of environment — one where teams can experiment, learn, and contribute meaningfully. To every #Firstsourcer: this is YOUR win. Thank you for making Firstsource a place where people want to be. Let's keep building something extraordinary together.
